View Juliano Spyer’s profile on LinkedIn, the world’s largest professional Conectado – O que a Internet fez com você e o que você pode fazer com ela. Juliano Spyer is pursuing his Ph.D. at the Department of Anthropology, UCL. He wrote the first book about social media in Brazil: Conectado (Zahar, ). Conectado: O Que A Internet Fez Com Voce e O Que V (Em Portugues do Brasil) [Juliano Spyer] on *FREE* shipping on qualifying offers. O que.

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This series explores and compares the results in a collection of ground-breaking and accessible ethnographic studies.

Email address for updates. In this chapter I compare the exchange of ceremonial shells in the contexts of the Kula ring in the Massim archipelago and of a special type of video called Tags inside the beauty community of YouTube.

In all cases, the research Previously, he created and managed social media projects in the United States and Latin America, and published the first book about social media in Brazil Conectado, I am part of the academic team that is conducting the Social Networking and Social Science research projecta multi-sited comparative study coordinated by professor Daniel Miller.

Help Center Find new research papers in: Why do we post on social media? New articles related to this author’s research.

This paper reports on how the protests in Brazil arrived at a working class dormitory neighborhood in the country’s poorest region.

We will address the methodological aspects of this collaboration during the entire process of preparation, fieldwork and writing. I used the ethnographic material the research generated to analyse the production of social order in a virtual space where everyone has the same infrastructure to act.


She is an artist in Chinese traditional painting and calligraphy. I intend to examine social networking sites as symbolic homes for Brazilians, as these services juiano relationships visible and expose historically situated markers of social distinctions.

Social Media in Emergent Brazil

Why does equality online fail to shift inequality offline? This also meant that my ethnographic experience in Brazil has been constantly contexualised by awareness of simultaneous and almost identical studies being carried out in either other fieldsites.

His research interests focus on visibility and digital anthropology; political economy, governance, and informality; feelings, subjectivity, and normativity. He wrote the first book about social media in Brazil: Fame of Vloggers V01 more. Are we becoming more individual or more social?

He argues that the use of social media reflects contradictory values. Material, Visual and Digital. This book offers a comparative analysis How did memes become the moral police of the internet?

Antropólogo, educador e profissional das novas mídias.

Daniel Millerfirst Lucia Micheluttisecond. Articles 1—20 Show more. Are we becoming more narcissistic with the rise of selfies? What we want to show is that notwithstanding the collective aspirations of collaboration this also brings clear advantages to the carrying out and analysis of each individual ethnography using the example of this Juiano study.

While young people there define themselves as such based on having internet access, the news about Within the Global Social Media Impact Study each of us has carried out a classic single person ethnography.


Juliano Spyer ( of How the World Changed Social Media)

In response, they have largely self-financed their digital migration. Nell Haynes Georgetown University Verified email at georgetown. YouTube “video tags” as an open survey tool Ethnography Matters more.

In the past decade, nearly 50 million Brazilians have crossed the poverty line and mingled with the country’s working strata to form what has been called the “new middle class”. Conectado Zahar, and was digital adviser for the presidential candidate Marina Silva in I argue that Tag videos share a particular similarity with Kula valuables: The following articles are merged in Scholar.

Based on 15 months of ethnographic research, this book aims to understand why low-income Brazilians have invested so much of their time and money in learning about social media.

Low-income Brazilians embrace social media to display literacy and upward mobility, but the same technology also strengthens traditional networks of support that conflict with individualism.

Why does equality online fail to shift inequality offline?

Juliano Spyer – Google Scholar Citations

Digital Asia 5, Tutorials as Traps V01 more. This “Cited by” count includes citations to the following articles in Scholar. This book offers a comparative analysis summarising the results of the research and explores the impact of social clnectado on politics and gender, education and commerce.

How the World Changed Social Media more.